From a customer's point of view, I would say that service is the biggest issue. There is so much switching back and forth among the wireless companies. It seems like new customers are treated like gold and old customers are treated very poorly or completely ignored.

There seems to be more and more consolidation along with more and more customer dissatisfaction with the industry. As wireless companies know all too well, if they are not careful, dissatisfied customers will look for alternatives. And many times do.

We teach people-skills to these technically educated and trained people using emotional intelligence as a foundation in order to help them better service their customers.

We specialize in teaching people-skills to people who work with and sell technology products and services. We do an evaluation that measures emotional intelligence or social competence, then we target specific areas for improvement. After that, we create individualized development plans and coach the participants through the learning and improvement process. This creates fundamental change from within each individual.

They are better able to deal with co-workers, clients and bosses. They are able to give better customer service. They also tend to derive benefit for their personal lives. These programs are not "three ring binder" programs where the event based, informational training is forgotten in a few days. This approach creates fundamental change from within.

We are helping to bring this people-dimension to the training methodology for wireless companies.

We offer a proven methodology to teach social competence to technically oriented people such as wireless sales people. The Edmond-Howard Network has the expertise in the needs of the wireless industry. There is a great marriage there.

Clients not only receive the technical knowledge that is vital for their success, but they receive the benefit of a way to measure and improve their people skills, which is vital for their future success.